Marvel Entertainment and Susan G. Komen For The Cure Team Up For National Breast Cancer Awareness Month
Okay this is Awesome…..
New York, NY-June 25, 2012-Marvel Entertainment goes pink this October, launching a month-long campaign in support of Susan G. Komen for the Cure(r) during National Breast Cancer Awareness Month with all new covers on select October titles and educational material on Marvel.com. Throughout the month of October, the world’s most popular super heroes-Iron Man, Captain America, Thor, Black Widow, Wolverine and more-will be featured on all-new variant covers with special pink-colored costumes available exclusively at comic shops*. Additionally, all Marvel super hero comics in October will feature a special one-page advertorial educating readers about breast cancer, complimented by additional content on Marvel.com and through social media.
“Marvel is proud to partner with Susan G. Komen For the Cure to support their unparalleled efforts to raise awareness about the risk of breast cancer to both women and men,” said Dan Buckley, Publisher & President of the Print, Animation & Digital Divisions, Marvel Worldwide, Inc. “We’re in a unique position to educate all our fans and increase
awareness of the ways to fight-and reduce– this risk of this disease by utilizing our comics and online presence.”
The following comic books, on-sale in October, will feature special Susan G. Komen variant covers:
* Avengers #31
* Captain America #18
* Captain Marvel #5
* Fantastic Four #611
* Invincible Iron Man #526
* Mighty Thor #21
* Uncanny X-Men #20
* Wolverine #315
“Komen is thrilled to partner with Marvel Entertainment in the fight against breast cancer this October,” said Dorothy Jones, VP, Marketing at Komen. “This partnership will allow us to share critical information with this important audience, empowering them to take positive action for their breast health and for the women they love.”
Stay tuned to Marvel.com http://www.marvel.com for more news on this initiative from Marvel Entertainment
To learn more about the fight against breast cancer and how you can support Komen, please visit Komen.org http://www.komen.org
*Retailers: please note that these special Susan G. Komen variant covers are only available to accounts in the United States, Canada and United Kingdom.
To find a comic shop near you, visit www.comicshoplocator.com or call 1-888-comicbook.
About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and
publishing. For more information visit www.marvel.com
About Susan G. Komen for the Cure(r)
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer. Today, Susan G. Komen for the Cure works to end breast cancer in the U.S. and throughout the world
through ground-breaking research, community health outreach, advocacy and programs in more than 50 countries. Visit komen.org http://komen.org. Connect with us on Facebook http://www.komen.org/facebook and Twitter
http://www.komen.org/twitter.
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